LiftLikes: Getting high engagement rate and increase the number of followers is the core objective of any brand which is doing social media marketing. The real struggle today is to find smart... ways which can help to increase followers on different social media platforms. Social media platforms work differently as compared to traditional mediums when it comes to marketing of brands. In social media marketing, audience has the option either to watch or to ignore the advertisements by blocking it.
LiftLikes: It’s February and we all know what that means. It’s the time for cupids to do their thing and spread love in the air. The social media starts to overflow with the posts relatin...g to Valentine’s Day as soon as February starts. Even the people who don’t have a spouse begin talking about roses, crushes, candy hearts, flowers and chocolates. So, if you want to bring your brand marketing to the next level, take advantage of this amorous month.
LiftLikes: If you are referring to social media marketing, then you need to realize that the time we are living in has become uncertain. We have gotten so accustomed to social media that thin...king about it as a new phenomenon is quite strange to us. Although it is also right that still, it needs a long way to evolve as it is quick to respond to new tech and competes itself to bring best ever features to us. So to survive you should be ready to opt changes going to happen in the coming year.
LiftLikes: Last spring, when Facebook launched live video, it paid multiple big publishers to create live videos. Apparently, Facebook spent around $50 Million for this purpose. The goal was ...to get the big fish like CNN, The New York Times and Buzzfeed etc. to spread the word about Facebook Live and get it off the ground to compete with Twitter’s Periscope.
LiftLikes: We all know that in today’s day and age, a brand is nothing if it doesn’t have an online presence. And that’s where social media marketing comes in. But doing social media ma...rketing is no piece of cake. Plus, I’m sure with running a small business, you must find it hard to find time for the more time-consuming aspects of social media marketing. Since you are a small business, you probably don’t have a large team whose sole job is to take care of your different social channels.
LiftLikes: Facebook is a unique platform that you can use to generate leads for your ads. It has approximately 1.59 billion monthly active users so it will definitely help you find qualified ...leads. There is no doubt that Facebook ads are incredibly efficient and if you use Facebook ads alone, you can run an effective campaign. However, the performance of Facebook ads depends on your marketing strategy because without proper planning all of your money is going to drain.
LiftLikes: If you get really frustrated with the ads that show at the beginning of YouTube videos, get ready to be even more frustrated. According to industry sources, Facebook is now going t...o test ads that show up in the middle of the videos. These mid-roll video ads will show up after at least 20 seconds from the beginning of the video. Facebook is planning to share the revenue it’ll make from these ads with the publishers whose video they’re going to appear in.
LiftLikes: We’ve all come to know Facebook as the biggest social media giant in the world of marketing over the last decade. But the game was started in 2006 when with the partnership of Mi...crosoft, Facebook ads came to the market. Now, these ads have the most targeted traffic with really good filters to narrow down your audience. Ads on Facebook can be hugely effective with the key being to engage potential clients by using your skills.
LiftLikes: These days, in this digital age, the social networking has taken over the world. Social media marketing to advance a business has become a basic need for every growing or brand. If... you don’t have any budget or low budget, simply post an ad on any social media platform, it will not only help you grow your business also it is useful to reach a big number of customers. To gain remarkable success just you have to plan correctly according to your customer’s desires.
LiftLikes: If you are yearning to spread the word about your services and products you are offering and you want to increase your clients then the tips mentioned in this article is worth a sh...ot. They will help you to enhance your client base in a very low budget while consuming a short amount of time. Any business without marketing is risky in this fast growing business world. You can find hundreds of ideas to increase your revenue with very low budget.
LiftLikes: The job of a marketer is all about fore sighting the events and their impact, anticipating changes, predicting trends and then making plans in order to secure the position among co...mpetitors. Early predictions allow marketers to form most suitable strategies that will eventually assist in the business growth.Now coming to the social media marketing specifically, due to the evolving nature of this marketing medium, it is of utmost importance to anticipate the trends and plan accordingly.
LiftLikes: We’ve seen over the course of the year 2016 how Facebook has been really active about live video broadcasting. It has paid celebrities and influencers to do live videos. We will ...not be wrong if we say that live video has been the main topic of discussion when it came to social media marketing in 2016. But now it seems that Facebook is trying out Live Audio. It was announced on Tuesday that live audio will be added with the live video plugin.
LiftLikes: If some of the ads you see on Facebook upset you, Facebook is going to do something about it. Facebook wants its users to enjoy their time and if certain types of ads are getting i...n the way, those ads need to go. Facebook will help people avoid ads focusing on certain topics. For now, Facebook is focusing on just two categories as a test. Those categories include alcohol and parenting ads. According to Facebook, these are the most common types of ads that upset people.
LiftLikes: acebook and its owned platforms WhatsApp, Instagram and Messenger have been copying Snapchat key features at a rapid speed for a while now. Every other week, there is a new cloned ...feature with the same design interface and functionality but a different name (except Instagram Stories). Now, Facebook is adding yet another feature called Frames which is a copy of Snapchat geofilters. Now Facebook users can create their own personalized frames to enhance their photos and videos.
LiftLikes: To understand the power of authenticity in social media marketing, we have to first understand what exactly authenticity is. If you search this word on Google, you’ll find many d...efinitions like being sincere, transparent and genuine. We get the literal translation. But what does it mean as a brand? When doing brand marketing, more often than not, people exaggerate their services. They describe themselves better than they actually are.
LiftLikes: Day by day, more and more people are using Facebook on their smart phones instead of their desktop. When they do use desktop for Facebook, it’s usually because they want to play ...games. That’s due to the fact that Facebook mobile app doesn’t host in-app games. The games it does have usually directs users to App Store or Google Play Store so that they can download the app. Now, we all know that the trend of downloading apps for playing games is gradually decreasing.
LiftLikes: Does waiting for your videos on WhatsApp to download first, before you are able to watch it, ever annoyed you? If yes, you are with me and countless other WhatsApp users on this on...e. Sometimes the download stops and you have to ‘retry’ and the whole process starts all over again from 0%! The company has apparently decided to take the videos a step further and make the whole waiting process less annoying. Now, it’s rolling out a feature that will let you watch your WhatsApp videos.
LiftLikes: After reports stating that the fake news on Facebook played a huge role in the last week's elections, Facebook has been under s a lot of fire. While Mark Zuckerberg constantly deni...ed this statement, he is very serious about the disasters fake news can cause. He is now thinking of ways to get rid of this issue. While before Facebook relied solely on its community and users to flag inappropriate or false content, now it will also use algorithms to identify and flag false news and misinformation.
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