LiftLikes: Facebook test launched ‘Messenger Day’ in Poland to see if the feature will be well-received. Messenger Day lets users create images and videos that last for 24 hours before di...sappearing. Sounds just like Snap, right? That’s because it is. It seems that the feature was a success in Poland because now Facebook is testing Messenger Day in Australia. It’s the same as Snap in every sense; the design, the functionality, they all resemble Snap.
LiftLikes: Google made an announcement that it will introduce a fact checking tag on Google News so that the articles that have factual information are displayed with the trending topics. ‘...Don’t believe everything you see on the internet.’ We’ve heard this countless times but still every now and then, we see something and immediately think it’s accurate. Want an example of what I’m talking about? Facebook. You must have seen many posts on Facebook that are not true.
LiftLikes: Facebook says that by mid-2017, News Feed ads will reach its maximum capacity. So, to overcome that dilemma and to keep the revenues growing to cater to the ever increasing Faceboo...k community, Facebook is now testing ads in groups as well. These tests will be generated in the mobile and web versions of Facebook Groups of some people in Australia, Canada, Ireland and New Zealand. The people who will see the ads will also a see a message from Facebook saying, “We’re testing ads in groups.”
LiftLikes: Hurricane Matthew continues to thrive and wreak havoc on the Atlantic coast and Facebook is providing a way for people to alert their friends and loved ones about their safety stat...us. Facebook's safety check feature was enabled last week when the death toll caused by this hurricane began to escalate rapidly. Facebook said, Our hearts go out to the people affected by this tragic event. We hope the people in the area find the tool a helpful way to let their friends and family know they are okay.
LiftLikes: As claimed by Facebook, over a million people on Facebook use events as a way to create social gatherings and hundreds of millions of events are created each year. These are kind o...f pretty big numbers and they do justify the launch of a standalone app that is created specifically for this purpose. Facebook launched the standalone app ‘Events' for iOS users with its Android version soon to be following behind. This app lets you manage your social gatherings in the most efficient way.
LiftLikes: Nothing worse could have happened to Facebook’s Marketplace than people selling illegal services via the platform. Marketplace is an online store feature that Facebook launched o...n Monday to help businesses sell their services. What the company apparently didn’t expect was that there are all kinds of services out there that people offer – including illicit and illegal stuff. There were a large number of listings on Marketplace that fell under this category.
LiftLikes: The main goal of Facebook is to ‘connect the world’ and it’s doing everything it can to make that happen. Today, Facebook launched Messenger Lite for people with older phones... and limited data plans. This version of Messenger is under 10MB which makes it really easy to download and install. The app will have its core features that include texting, sending and receiving photos and links with people also using Messenger or Messenger Lite app. You can also receive stickers too.
LiftLikes: Apparently the company is really psyched over the success of Instagram stories (the first Snapchat… err, ‘Snap’ feature copied without any change in the interface) which was ...launched two months ago. There was the stickers and drawing feature on WhatsApp too that was also very Snap-like. Now, Facebook is testing yet another feature that is also copied from Snap but this time, it’s on Messenger.
LiftLikes: Getting high engagement rate and increase the number of followers is the core objective of any brand which is doing social media marketing. The real struggle today is to find smart... ways which can help to increase followers on different social media platforms. Social media platforms work differently as compared to traditional mediums when it comes to marketing of brands. In social media marketing, audience has the option either to watch or to ignore the advertisements by blocking it.
LiftLikes: Marketing is directly related to the latest trends in the market and among people. Marketing is not a set pattern job. Currently, businesses have become highly dynamic because we d...o not live in the static business environment anymore. Due to the frequently changing environment, the job of a marketing person is getting tough day by day as he has to make sure that his marketing campaign is coping successfully with the changing needs and trends of the industry.
LiftLikes: It is quite obvious to say that social media has become a connecting bridge between brands and customers. A few years back, it was relatively easy for brands to market themselves u...sing social media platforms because there was less competition. However now, due to a lot of awareness on the topic, it has become a really tough job to market your brand on social media platforms.
LiftLikes: Content marketing has become an integral part of business activities nowadays. The trend of creating meaningful and engaging content in order to get recognition in public is gettin...g popular with each passing day. That is why it has become a necessity for every business to include content marketing in their marketing strategies.
LiftLikes: We all know the importance of social media and its use in our daily lives. The use of social networks for business's marketing activities is not a secret now. Almost every business... and brand owns a page or an account on different platform to create an awareness of their brands. For marketing purposes, the use of social media is quite useful and it surely influences the revenue. However, if we want to sell our products and services using social media then currently, it is not a piece of cake.
LiftLikes: A few weeks ago, a game with the name of ‘Pokémon GO’ was introduced. Within days, the game became the biggest sensation in the gaming world and news about this game was the h...eadlines all over the internet. We all witnessed how this game literally made people addicted to it. However, as we all know nothing comes free so same thing goes for this game.
LiftLikes: No matter for how long you have been doing social media marketing, there are a few things that every marketer has had to face at one time or another and they will likely face those... issues again in the future. But when they do occur, they are usually followed by drastic consequences.
LiftLikes: Social media marketing is progressing really fast but brands often overlook the potential of content marketing. But content marketing has been proven to increase brand awareness, i...ncrease leads and overall strengthen brand reputation.
harywilliams: Social media is one of the best tool or platform that helps you to reach the audience. Social media has highest power and ability to reach to large number of people at very fast sp...eed. Social media is best option to do marketing of your business on platforms like twitter, Facebook, Google+, LinkedIn, Instagram and many more.
LiftLikes: Facebook’s new standalone app, which was launched on Friday, is a really innovative and interesting app for kids 21 and under. Anyone 22 and over will only be able to see their o...wn profiles and won’t be able to connect with other people. There is a security measure in place as well, in case someone sketchy tries to reach the kids.
LiftLikes: Social media marketing has become a necessity if you want to stand out in today's digital age. Gone are the days when you could just use traditional print and media ads. You have t...o be in on the social media as well and then work really hard to make your presence known.
LiftLikes: Ad Block is a really good tool for people wanting to avoid ads altogether. They can limit the number of ads they see on any page or get rid of them altogether. But while this can b...e a life saver for those people, it has put sites like Forbes, Facebook, Wired and New York Times, whose revenues depend mostly on ads, in jeopardy.
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